Tips for Starting Your New Company

Central Communications is excited to see an upsurge of companies hiring, and of Entrepreneurs opening new businesses.

New startups by baby boomers, Interior of a modern office

We have two locations, one in the inland Empire of California, and another located just outside Las Vegas, Nevada. Both of these locations service companies all across the United States of America.

Our operators get the privilege of taking calls for some very excited people. It truly is a blessing to be on the inside and watch a new company succeed and grow. ADP had a great article of the top 20 tips from Entreprenuers, and from experience we can tell you that some of these tips are very important, while others are more common sense, our top favorites of their top 20 tips are these:


“1. Focus, Focus, Focus

Focus on doing one task at a time. It is better to do one task perfectly with dedication and attention to detail rather than doing 10 mediocre tasks. Avoid getting side tracked and distracted. New projects and opportunities will keep coming; there is no need to jump at every opportunity that comes your way. Prioritize tasks and evaluate every project to stay at the top of your game.”

If there are a million things to do, and you don’t have them prioritized and you aren’t delegating, you will simply not get them all done. There are just not that many hours in a day. Make certain the be fully educated on the products and services you intend to sell, if a potential client asks you to do something that is way outside your wheelhouse, then refer them to someone who does that service.


  1. “Do What you Know

Don’t start a venture because it’s trendy, sexy or your friends have started one. Start a venture that you enjoy. You don’t want to feel shackled to another job. Your passion will take you through in tough times. It is easier to succeed in something you enjoy.”

Trying to do a great job for a high value client when you don’t know what you are doing will be a disaster. As they say in the marketing and sales business, you are only as good as your last job. If you failed miserably, you won’t get referrals, and you probably won’t get that clients best business.

Don’t be afraid to find a mentor and ask for help. Hire people who know how to do what you need done, and learn from them while they wow your clients!

 3.”Have a 30 Second Elevator Pitch

Potential investors, customers and mentors don’t always have time and you need to have your elevator pitch ready to go. Be short, sharp and precise. Explain your products, services and your unique proposition. First impressions count so make it work for you.”

This is harder than it sounds. You think you have everything planned, it’s all in your head, but when it comes out in front of a potential customer, it sounds jumbled, hesitant and the words come out all wrong. Write a brief summary speech, rehearse it in front of the mirror, try it out on friends, not just the really nice friends who always say nice things. Pick a couple of the really honest ones as well. DON”T rehearse on someone who is always nitpicky, they will be negative and it will crush your little soul!

Spend as little money as possible. Don’t go out and lease a 10,000 square foot office space, and fill it with furniture, on the dream that your company will grow so quickly. If you can, rent a small office space in one of those co-op office buildings, where you just rent what you can afford. When you are steadily making a decent profit, then go ahead and rent a space. Only as big as you need.

4.Learn Under Pressure

A business plan or education can only go so far and can never predict the future. There is no perfect plan or opportunity. Be prepared to make mistakes and learn. Experience is the best teacher you can ever have.

  1. No One Will Give You Money

“There, I said it. No one will invest in you” – Scott Gerber.

Find how you can start and keep your business with the funds you have. Find a starting point instead of an end point. If you have a grand plan make it simple, cut down activities that drain start-up funding. Focus on proving your idea and concept; once you have proven yourself, getting funding for your venture becomes a simpler task.


  1. Take Care of Your Health

Entrepreneurship is not a 9 to 5 job. Don’t exhaust yourself. You want to be productive and creative when required. Find time for yourself and your family. Eat on time and understand, sleep is not an expense to be cut down. Do not burn yourself out at the start-up stage; this is a marathon not a sprint.


  1. Don’t Fall Victim to Your Own B.S.

Stay close to the truth line; don’t sell yourself too far. You don’t want to fall short of expectations. Actions speak louder than words.”

It is so easy to get caught up in all the hype. You watch too many motivational YouTube videos, you start to believe that everyone is going to flock to you to buy your product or services. While that could happen, more often than not, it is better to proceed with caution. And to know when to ask for a little help. Take it from a fellow business owner!

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