Ten years ago most of thought of a Website a a static place holder on the Web. A rack card in the midst of a million other rack cards, just sitting there, not doing much. Fast forward to today. Websites are wehre potential clients go to check and see if you are legitimate. If your company has put in the work to present a great brand image to the world.
For big companies, it’s a more intimate space to introduce your products and offerings, for a small business, a website is a great place to showcase your work or demonstrate your skills. By including a portfolio, image gallery or videos, as well as testimonials about your work, you can demonstrate what makes your company or you unique. As consumers are visually motivated and enthralled by amazing images, you can capture their attention in moments.
Websites can be used to gather information, to interact with customers . With so many interactive features and add-ons available, visitors to your website can contact you, sign up for your courses, schedule appointments and even purchase directly through your website even when you’re away from your desk or after closing. How many satisfied customers have you had that are influencers? You can harness that online!
Whether you offer products or services, or your business or consumer based, your website provides you with an alternative location to sell. As a retailer, an eCommerce website is a great place to sell your products to a wider market. Think of all the people who can’t get to your bricks and mortar store that you could sell your products to.
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